Nokia-Microsoft Partnership: Why So Serious?
I just finished reading a related article on Mashable
Once you read the article past the title, you will find some points that are interesting if you go over their marketing garble.
- "MeeGo will be an “open-source, mobile operating system project.”
- "As of April 1, Nokia will have two main business units: Smart Devices, led by Jo Harlow, and Mobile Phones, led by Mary McDowell."
Here we are witnessing the separation of church and state, it could work.
Symbian OS is one of the main reasons why Nokia is seen as 'your dad's phone', and keeping its core to aliment the cheaper mobile phones that made possible for Nokia to sell around 100 units in 2010, while coming back to a the innovation-oriented strategy that made their success, sounds like the right thing to do. It could result in a hardware that's not a total waste of potential like the n97 and launches on time unlike the N8. Nokia has been buying market shares like crazy in Q1 and Q2 2010, and it started plummeting, not because of Symbian, not because of the N8 or the iPhone, but because it just had to happen. They wouldn't have been able to keep with their pricing policies at the time, and they chose to fire their CEO and opt for a more sustainable strategy, can't blame them.They are still leading the market, far from being doomed, and they could surprise us in the month to come.